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Why Your Marketing Budget Is Wasted (And How to Fix It)
I’m going to tell you something that might sting a little: most small businesses are throwing money away on marketing that doesn’t work. I’ve seen it hundreds of times. A business owner gets excited about marketing, sets aside a budget, and then watches that money disappear with little to show for it. The worst part? It’s usually not because the business owner isn’t trying hard enough. It’s because they’re making the same preventable mistakes that drain budgets and deliver ze
Mike Doherty
3 days ago7 min read


5 Signs Your Website Needs a Refresh
Your website is often the first impression potential customers have of your business. If it’s outdated, slow, or confusing, you’re losing customers before they even contact you. Here are five clear signs it’s time for a website refresh. 1. It Looks Like It’s From 2010 Web design trends change fast. If your site has flash animations, auto-playing music, or a cluttered layout with every color of the rainbow, it’s time for an update. Modern websites are clean, minimalist, and mo
Mike Doherty
Nov 193 min read


SEO in 2025: Why Your Website Isn’t Ranking (And What You Can Actually Do About It)
Let me be honest with you. SEO is frustrating. You’ve probably heard a million times that you need to “optimize your website” and “create quality content,” but your site is still buried on page three of Google. I get it. After years of managing SEO campaigns for businesses across Tucson and beyond, I’ve seen the same mistakes over and over again. The good news? Most of them are fixable. The Reality Check Nobody Wants to Hear Here’s the truth: 75% of users never scroll past th
Mike Doherty
Nov 56 min read


Make Your Life Easier: How AI Can Transform Your Social Media Strategy (Without Losing Your Authentic Voice)
Based on insights from our recent "Social Media & AI" workshop Let's be real – as a business owner, you're already wearing a dozen...
Mike Doherty
Aug 83 min read


The Truth About PPC Advertising: 5 Data-Driven Strategies That Actually Work
We're pulling back the curtain to share what really works in PPC advertising, based on years of hands-on experience and data-driven insights
Mike Doherty
Apr 164 min read


Social Media 101: Your Complete Guide to Instagram and Facebook in 2025
This comprehensive guide will walk you through everything you need to know to establish and grow your presence on social media.
Mike Doherty
Apr 25 min read
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